Electricians · Melbourne

More electrical jobs, booked. Every enquiry called back in five minutes.

Switchboard upgrades, rewires, EV chargers and fault call-outs. We build your website, run your ads and call every new enquiry back within five minutes, so the good jobs come to you first. You pay nothing until your site is live.

  • 5.0 on Google
  • No lock-in
  • Melbourne based

An example enquiry, from form to booked job

The work you want

More of the jobs you actually want.

We aim your ads and your website at the electrical work you want more of, and away from the jobs you’d rather not drive across town for.

  • Switchboard upgrades
  • Rewires
  • Faults and call-outs
  • Lighting and power points
  • EV chargers
  • Smoke alarms

What your booking form asks

  1. 1What do you need done?Switchboard, lights or power, a fault, an EV charger, or something else
  2. 2Is the power out right now?So the urgent ones are called first
  3. 3Roughly how old is the house?Older homes often need a new board
  4. 4Which suburb?Outside your area? It’s marked cold, not sent to you as a job
  5. 5Owner or renting?Renters need the landlord’s OK first

Every enquiry arrives with these answers, before you pick up the phone.

A fault is a race. A switchboard is a decision.

Mac handles both. Urgent faults get called and booked fast. On bigger jobs he asks the right questions first, so you turn up knowing what you’re quoting.

How it works

Five parts. One system.

We build and run all of it, so nothing falls through the gaps. See each part in detail

  1. The offerWe work out what makes you the obvious choice in your area, in plain words.
  2. The websiteMade for phones. It asks the right questions, then takes the booking.
  3. The adsGoogle and Meta ads aimed at your suburbs and your best electrical jobs.
  4. The call backMac rings every new enquiry within five minutes, day or night.
  5. Your CRMScored leads, quotes and invoices, all on your phone.

The deal

You don’t pay us until we’ve proved it.

Both of these are written into your agreement before you sign anything.

$0
until your site is live

See the whole thing before you pay.

We build the full site first. Around day five it’s finished, live and on your phone. Only then is the $1,249 due. If you don’t like it, you’ve paid nothing.

$0/mo
until a real lead lands

The monthly starts when the phone does.

The $479 a month starts the day we hand you a real, contactable enquiry from your service area. Not the day you sign.

Questions

What electricians ask us.

Something else on your mind? Text 0481 569 453.

Can you send me bigger jobs, not just call-outs?

Yes. We aim the ads at the work you want more of, like switchboard upgrades, rewires and EV chargers, and the booking form asks enough to tell a big job from a small one.

What if I only work certain suburbs?

We set your service area with you. The ads only show there, and enquiries from outside it are marked cold, so you don’t waste a call.

Will customers get a price over the phone?

No. Mac never makes up a price. He takes the details and books a time for you to look at it, and the summary tells you what you’re walking into.

What does it cost?

$1,249 once your site is live and you’ve seen it working, then $479 a month, starting the day we hand you a real lead. Ad spend is separate and paid straight to Meta and Google from your own card.

Is there a lock-in contract?

No. Leave whenever you like, and take your site, your domain and your customer list with you.

Who is Mac?

Mac is the AI voice assistant built into your system. We set him up with your services, prices, areas and hours. He calls new enquiries back, asks the right questions and books jobs in the slots you allow.

More about Mac

Book a call

Book a 15-minute call.

We’ll look at your business the way a customer would: where enquiries are slipping away, what your offer says about you, and what a month of properly run ads could look like in your area. No slide deck and no pressure.

5.0 on GoogleRead the review

1 of 7

Where are you at right now?
What do you want most in the next three months?
Roughly how many jobs do you take on in a busy month?
Is this your call to make?
Where’s the business?
Who should we call?
When’s the best time to call?

No spam, ever. We reply within one business day.

You’re booked in. Talk soon.

We’ll ring you in the time you picked. If something comes up before then, text or call 0481 569 453.

Preview only: this copy of the page isn’t connected, so nothing was sent. On criteriondigital.com.au it goes straight into the CRM.

  • Nothing gets signed on the call
  • A straight answer, even if it’s “not yet”
  • We reply within one business day
5.0 on Google
“The experience i had with this company has been wonderful they were quick to respond and kept me updated throughout the whole process. It was all clearly laid out which made it easy and hassle-free. I am very pleased with the outcome and would highly recommend them to other tradies.”
AmaraGoogle review · August 2026
Text or call
0481 569 453
Hours
Mon to Fri, 9am to 6pm

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